Around 12 hours ago, XO’s Nav changed his Instagram username from his usual “beatsbynav” moniker to the simpler “nav”.
Nav has used the “beatsbynav” username for a while on all networks now, but it seems it could be time for a rebrand, possibly due to the potentially misleading username.
It’s not the first time that an XO crewmate has changed their @ either – just last year The Weeknd switched from “abelxo” to the more brand-conscious “theweeknd”, much to the dismay of OG fans.
It would appear this is most likely influenced by his record label as one would expect 2017 to be a strong year for Nav, so brand recognition and identity is key for him.
You can check out Nav’s Instagram profile here: